{"id":1465,"date":"2024-01-24T08:17:16","date_gmt":"2024-01-24T07:17:16","guid":{"rendered":"https:\/\/www.inesem.es\/territorio-inesem\/?post_type=product&p=1465"},"modified":"2025-06-02T09:34:14","modified_gmt":"2025-06-02T07:34:14","slug":"creatividad-en-la-ensenanza-mediante-ia","status":"publish","type":"product","link":"https:\/\/www.inesem.es\/territorio-inesem\/webinars-podcast\/creatividad-en-la-ensenanza-mediante-ia","title":{"rendered":"1×22 Creatividad en la Ense\u00f1anza mediante IA"},"content":{"rendered":"

\u00bfQu\u00e9 aprender\u00e1s en este seminario?<\/strong><\/h2>\n

Hoy en d\u00eda, dar clase es sin\u00f3nimo de actualizarse respecto a las m\u00faltiples herramientas tecnol\u00f3gicas que hay. Entre ellas, destacan los softwares de Inteligencia Artificial. En el \u00e1rea de las Ciencias Sociales, encontramos, entre otras disciplinas, el Marketing y la Publicidad. La Educaci\u00f3n Superior ha sido criticada en los \u00faltimos a\u00f1os porque muchos de los docentes son te\u00f3ricos y pocos son \u201camigos\u201d de las TIC.<\/span>\u00a0<\/span><\/p>\n

Los profesionales de la Educaci\u00f3n hemos de conocer y dominar aquellos artefactos que conectan el aula con la realidad social. Un claro ejemplo es la IA. Se est\u00e1 investigando con ella y trabajando a ritmo acelerado tambi\u00e9n con el alumnado. En este seminario, ahondamos sobre la creatividad y las posibilidades que nos ofrece la IA para desarrollar proyectos atractivos.\u00a0 <\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

Objetivos:<\/strong><\/h2>\n
    \n
  • Comprender <\/span>qu\u00e9 es la IA<\/span>.<\/span><\/span>\u00a0<\/span><\/li>\n
  • Analizar el uso real de la IA en las aulas del \u00e1rea de Marketing<\/span>.<\/span><\/span>\u00a0<\/span><\/li>\n
  • Estudiar la evoluci\u00f3n de las TIC en el aula<\/span>.<\/span>\u00a0<\/span><\/span>\u00a0<\/span><\/li>\n
  • Describir qu\u00e9 posibilidades tiene la IA en proyectos acad\u00e9micos.<\/span>\u00a0<\/span><\/li>\n<\/ul>\n

     <\/p>\n

    \u00bfA qui\u00e9n va dirigido?<\/strong><\/h2>\n

    A d<\/span>ocentes y alumnado del \u00e1rea de Marketing y Publicidad, concretamente de la rama de la Creatividad y de los Medios y soportes de Comunicaci\u00f3n<\/span>.\u202f<\/span><\/span>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    \u00bfQu\u00e9 aprender\u00e1s en este seminario? Hoy en d\u00eda, dar clase es sin\u00f3nimo de actualizarse respecto a las m\u00faltiples herramientas tecnol\u00f3gicas que hay. Entre ellas, destacan los softwares de Inteligencia Artificial. En el \u00e1rea de las Ciencias Sociales, encontramos, entre otras disciplinas, el Marketing y la Publicidad. La Educaci\u00f3n Superior ha sido criticada en los \u00faltimos […]<\/p>\n","protected":false},"featured_media":1468,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[30],"product_tag":[],"class_list":{"0":"post-1465","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-pasados","7":"desktop-align-center","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"downloadable","14":"virtual","15":"sold-individually","16":"purchasable","17":"product-type-webinar"},"acf":[],"yoast_head":"\n1x22 Creatividad en la Ense\u00f1anza mediante IA - 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