{"id":2741,"date":"2025-07-07T10:35:42","date_gmt":"2025-07-07T08:35:42","guid":{"rendered":"https:\/\/www.inesem.es\/territorio-inesem\/?post_type=product&#038;p=2741"},"modified":"2025-09-23T09:14:36","modified_gmt":"2025-09-23T07:14:36","slug":"3x02-cx-los-enigmas-de-la-experiencia-del-consumidor","status":"publish","type":"product","link":"https:\/\/www.inesem.es\/territorio-inesem\/webinars-podcast\/3x02-cx-los-enigmas-de-la-experiencia-del-consumidor","title":{"rendered":"3X02 | CX Los Enigmas de la Experiencia del Consumidor"},"content":{"rendered":"<h2><strong>\u00bfQu\u00e9 aprender\u00e1s en este seminario?<\/strong><\/h2>\n<p><span class=\"TextRun SCXW73794088 BCX0\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW73794088 BCX0\">Cuando un mercado se encuentra inmerso en un proceso de transformaci\u00f3n, las compa\u00f1\u00edas sufren un impacto directo en las Experiencias que ofrecen a sus clientes. Las expectativas del cliente cambian, los drivers de contrataci\u00f3n se transforman\u2026\u2026. En situaciones cambiantes donde el cliente empieza a mirar con otros ojos, tu compa\u00f1\u00eda intenta adaptarse y la competencia mueve ficha, \u00bfc\u00f3mo gestionar la Experiencia <\/span><span class=\"NormalTextRun SCXW73794088 BCX0\">Cliente?<\/span><\/span><span class=\"EOP SCXW73794088 BCX0\" data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Objetivos:<\/strong><\/h2>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Claves y frenos de la Experiencia Cliente.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Metodolog\u00eda de dise\u00f1o de las Experiencias Cliente.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Tecnolog\u00eda y Customer Experience.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>\u00bfA qui\u00e9n va dirigido?<\/strong><\/h2>\n<p><span class=\"TextRun SCXW24105755 BCX0\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW24105755 BCX0\">Profesionales de la empresa que trabajan en contacto con el cliente de manera directa o indirecta en departamentos como Marketing, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW24105755 BCX0\">Customer<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW24105755 BCX0\">Experience<\/span><span class=\"NormalTextRun SCXW24105755 BCX0\">, Servicio al Cliente, Ventas, Tecnolog\u00eda, UX\u2026.<\/span><\/span><span class=\"EOP SCXW24105755 BCX0\" data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 aprender\u00e1s en este seminario? Cuando un mercado se encuentra inmerso en un proceso de transformaci\u00f3n, las compa\u00f1\u00edas sufren un impacto directo en las Experiencias que ofrecen a sus clientes. Las expectativas del cliente cambian, los drivers de contrataci\u00f3n se transforman\u2026\u2026. En situaciones cambiantes donde el cliente empieza a mirar con otros ojos, tu compa\u00f1\u00eda [&hellip;]<\/p>\n","protected":false},"featured_media":2768,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[30],"product_tag":[],"class_list":{"0":"post-2741","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-pasados","7":"desktop-align-center","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"downloadable","14":"virtual","15":"sold-individually","16":"purchasable","17":"product-type-webinar"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - 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